Trying to fix the ego

One of my big challenges is to persuade people to let go of the effort to fix themselves. Here's a wonderful quote from Fingers Pointing Toward the Moon by Wei Wu Wei that speaks to this:

There seem to two kinds of searchers: those who seek to make their ego something other than it is, i.e. holy, happy, unselfish (as though you could make a fish unfish), and those who understand that all such attempts are just gesticulation and play-acting, that there is only one thing that can be done, which is to disidentify themselves with the ego, by realising its unreality, and by becoming aware of their eternal identity with pure being.

The kind of spirituality that liberates is one of subtraction - not addition. It's one of letting go, not adding on.